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Data protection

Privacy Policy

The person responsible for data processing is:
Graefer Trading GmbH
An Ruhren 8
41352 Korschenbroich

E-mail: info@graefer-trading.de

Phone: 01732825555

We appreciate your interest in our online shop. Protecting your privacy is very important to us. Below, we provide detailed information about how we handle your data.

1. Access data and hosting

You can visit our websites without providing any personal information. Each time you access a website, the web server automatically saves a so-called server log file, which z.B. contains the name of the requested file, your IP address, the date and time of access, the amount of data transferred, and the requesting provider (access data), and documents the access. This access data is evaluated exclusively for the purpose of ensuring the smooth operation of the site and improving our offering. This serves to safeguard our legitimate interests in the correct presentation of our offering, which prevail within the framework of a balancing of interests, in accordance with Art. 6 (1) (f) GDPR. All access data will be deleted no later than two weeks after your visit to the site.

Hosting

The services for hosting and displaying the website are partially provided by our service providers as part of processing on our behalf. Unless otherwise stated in this privacy policy, all access data and all data collected in forms provided for this purpose on this website are processed on their servers. If you have any questions about our service providers and the basis of our collaboration with them, please contact them using the contact details described in this privacy policy.

Data may be transferred to a third country(ies) for which the European Commission has not determined an adequate level of data protection due to the use of additional functions provided by our service provider. An adequate level of data protection is ensured by the conclusion of standard contractual clauses of the European Commission.

2. Data processing for contract processing and contact

2.1 Data processing for contract execution

For the purpose of contract processing (including inquiries regarding and processing of any existing warranty and performance claims, as well as any statutory update obligations) in accordance with Art. 6 (1) (b) GDPR, we collect personal data when you voluntarily provide it to us as part of your order. Mandatory fields are marked as such, as in these cases we absolutely need the data to process the contract, and without it we cannot ship the order. The data collected is evident from the respective input forms.

Further information on the processing of your data, in particular on the transfer to our service providers for the purpose of order, payment, and shipping processing, can be found in the following sections of this privacy policy. After the contract has been fully processed, your data will be restricted for further processing and deleted after expiry of the retention periods under tax and commercial law in accordance with Art. 6 (1) (c) GDPR, unless you have expressly consented to further use of your data in accordance with Art. 6 (1) (a) GDPR or we reserve the right to use the data in any other way that is permitted by law and about which we will inform you in this policy.

2.2 Customer account

If you have given your consent in accordance with Art. 6 (1) (s) 1 (l) GDPR.a GDPR by deciding to open a customer account, we will use your data to open a customer account and to store your data for future orders on our website. You can delete your customer account at any time and can do so either by sending a message to the contact option described in this privacy policy or via a function provided for this purpose in your customer account. After your customer account has been deleted, your data will be deleted unless you have expressly consented to further use of your data in accordance with Art. 6 (1) (a) GDPR or we reserve the right to use the data in any other way that is permitted by law and about which we will inform you in this policy.

2.3 Contact us

As part of customer communication, we collect personal data to process your enquiries in accordance with Art. 6 (1) (b) GDPR if you provide it to us when you contact us (z.B. via contact form or email). Mandatory fields are marked as such, since in these cases we absolutely need the data to process your contact. Which data is collected can be seen from the respective input forms. Once your request has been fully processed, your data will be deleted unless you have expressly consented to further use of your data in accordance with Art. 6 (1) (a) GDPR or we reserve the right to use the data in any other way that is permitted by law and about which we will inform you in this declaration.

3. Data processing for the purpose of shipping

In order to fulfil the contract in accordance with Art. 6 (1) (b) GDPR, we will pass on your data to the shipping service provider commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods.

Data transfer to shipping service providers for the purpose of shipping notification

If you have given us your express consent to do so during or after your order, we will pass on your email address and telephone number to the selected shipping service provider in accordance with Art. 6 (1) (a) GDPR so that they can contact you before delivery for the purpose of notifying you of the delivery or coordinating the delivery.
You can revoke your consent at any time by sending a message to the contact option described in this privacy policy or directly to the shipping service provider at the contact address listed below. After revocation, we will delete the data you provided for this purpose unless you have expressly consented to further use of your data or we reserve the right to use the data in any other way that is permitted by law and about which we will inform you in this policy.

Hermes Germany GmbH
Essener Straße 89
D-22419 Hamburg
Germany

DHL Parcel GmbH
Sträßchensweg 10
53113 Bonn
Germany

DB Schenker
Lyoner Straße 15
60528 Frankfurt am Main
Germany

DPD Germany GmbH
Wailandtstraße 1
63741 Aschaffenburg
Germany

4. Data processing for payment processing

When processing payments in our online shop, we work with these partners: technical service providers, credit institutions, and payment service providers.

4.1 Data processing for transaction processing

Depending on the selected payment method, we will pass on the data necessary for processing the payment transaction to our technical service providers, who work for us as part of a contract processing agreement, or to the commissioned credit institutions or to the selected payment service provider, insofar as this is necessary to process the payment. This serves the purpose of fulfilling the contract in accordance with Art. 6 (1) (b) GDPR. In some cases, the payment service providers themselves collect the data required for processing the payment. z.B. on their own website or via a technical integration in the ordering process. The privacy policy of the respective payment service provider applies in this regard.
If you have any questions about our payment processing partners and the basis of our cooperation with them, please contact us using the contact options described in this privacy policy.

4.2 Data processing for the purpose of fraud prevention and optimising our payment processes

If necessary, we will provide our service providers with additional data, which they will use together with the data necessary for processing the payment as our processors for the purpose of fraud prevention and optimising our payment processes (z.B. Invoicing, processing of disputed payments, accounting support). Pursuant to Art. 6 (1) (f) GDPR, this serves to safeguard our legitimate interests, which prevail within the framework of a balancing of interests, in protecting ourselves against fraud and in efficient payment management.

4.3 Identity and credit check when selecting Klarna payment services

Klarna direct debit, purchase on account via Klarna, Klarna installment purchase
If you choose to use the payment services of Klarna Bank AB (publ), Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter Klarna), we ask for your consent in accordance with Art. 6 (1) (a) GDPR that we may transmit the data necessary for processing the payment and for an identity and credit check to Klarna. In Germany, the data specified in the Privacy Policy Klarna uses the credit agencies named by Klarna. Klarna uses the information received on the statistical probability of a payment default to make a considered decision regarding the establishment, implementation, or termination of the contractual relationship. You can revoke your consent at any time by sending a message to the contact option specified in this privacy policy. This may result in us no longer being able to offer you certain payment options. You can also revoke your consent to this use of personal data at any time, including by contacting Klarna.

4.4 Identity and credit check when selecting purchase on account via PayPal and Ratepay

If you choose the payment method purchase on account (offered by Ratepay GmbH, Franklinstraße 28-29, 10587 Berlin (hereinafter Ratepay) and PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, 2449 Luxembourg (hereinafter PayPal), we ask for your consent in accordance with Art. 6 (1) (a) GDPR that we may transmit the data necessary for processing the payment and for an identity and credit check to Ratepay. In Germany, the data specified in the Ratepay privacy policy mentioned credit agencies are used.Ratepay uses the information received regarding the statistical probability of a payment default to make a considered decision regarding the establishment, implementation, or termination of the contractual relationship. You can revoke your consent at any time by sending a message to the contact details provided in this privacy policy. This may result in us no longer being able to offer you certain payment options. Additional information on data protection at PayPal can be found here. here.

5. Advertising by email, post

5.1 Email newsletter with registration and newsletter tracking

If you subscribe to our newsletter, we will use the data required for this purpose or separately provided by you to regularly send you our e-mail newsletter based on your consent in accordance with Art. 6 (1) (a) GDPR. You can unsubscribe from the newsletter at any time and can do so either by sending a message to the contact option described below or via a link provided for this purpose in the newsletter. After unsubscribing, we will delete your e-mail address from the recipient list unless you have expressly consented to further use of your data in accordance with Art. 6 (1) (a) GDPR or we reserve the right to use the data in any other way that is permitted by law and about which we will inform you in this declaration.

Please note that we evaluate your user behavior when sending the newsletter. To this end, we also analyze your use of our newsletter by measuring, storing, and evaluating open rates and click rates for the purpose of designing future newsletter campaigns ("newsletter tracking").

For this evaluation, the emails sent contain single-pixel technologies (z.B. so-called web beacons, tracking pixels) that are stored on our website. For the evaluations, we link in particular the following "newsletter data"

  • the page from which the page was requested (so-called referrer URL),
  • the date and time of the call,
  • the description of the type of web browser used,
  • the IP address of the requesting computer,
  • the email address,
  • the date and time of registration and confirmation

and single-pixel technologies with your email address or IP address and, if applicable, a unique ID. Links contained in the newsletter may also contain this ID.

If you do not wish to be tracked by the newsletter, you can unsubscribe from the newsletter at any time as described above.

The information will be stored as long as you are subscribed to the newsletter.

5.2 E-mail newsletter without registration and your right of objection

If we receive your email address in connection with the sale of a product or service and you have not objected, we reserve the right, pursuant to Section 7 (3) of the German Unfair Competition Act (UWG), to regularly send you offers for products similar to those you have already purchased from our range by email. This serves to safeguard our legitimate interests in advertising to our customers, which prevail in the context of a balancing of interests.
You can object to this use of your e-mail address at any time by sending a message to the contact option described in this privacy policy or via a link provided for this purpose in the advertising e-mail, without incurring any costs other than the transmission costs according to the basic rates.
After unsubscribing, we will delete your email address from the recipient list unless you expressly consent to further use of your data in accordance with Art. 6 (1) (s) 1 (l) GDPR.a GDPR or we reserve the right to use data in any other way that is permitted by law and about which we will inform you in this declaration.

Our service providers are located and/or use servers in Israel. The European Commission has determined that Israel provides an adequate level of data protection. In addition, our service providers use servers in the USA, South Korea, and Taiwan, as well as in other countries outside the EU and EEA for which no adequacy decision has been issued by the European Commission. Our cooperation with you is based on standard data protection clauses of the European Commission.

5.3 Sending requests for reviews by email

If you have given us your express consent to do so during or after your order in accordance with Art. 6 (1) (a) GDPR, we will use your email address to request a review of your order using the rating system we use. This consent can be revoked at any time by sending a message to the contact option described in this privacy policy or via a link provided for this purpose in the review request.

The review requests may also be sent by our service provider, Trusted Shops AG, Subbelrather Str. 15C, 50823 Cologne ("Trusted Shops").

When sending feedback requests, we receive information about the respective status from Trusted Shops (z.B. whether the review request was sent and whether it was received). This is done in accordance with Art. 6 (1) (f) GDPR to fulfill our legitimate interest in receiving information about the review invitations in order to make any necessary optimizations based on this, as well as to fulfill Trusted Shops' legitimate interest in being able to offer this service.

We are jointly responsible with Trusted Shops for sending review requests and for collecting and displaying review and status information.

Within the framework of the joint responsibility existing between us and Trusted Shops, if you have any data protection questions or to assert your rights, please contact Trusted Shops, whose contact details you can find here For further information on data protection, please follow the link here Regardless, you can always contact us using the contact options described in this privacy policy. Your inquiry will then be forwarded to the other responsible party for response, if necessary.

5.4 Postal advertising and your right of objection

In addition, we reserve the right to use your first and last name as well as your postal address for our own advertising purposes, z.B. to send interesting offers and information about our products by post. This serves to protect our legitimate interests in addressing our customers with advertising, which prevail within the context of a balancing of interests, in accordance with Art. 6 (1) (f) GDPR. You can object to the storage and use of your data for these purposes at any time by sending a message to the contact option described in this privacy policy.

The advertising mailings are carried out on our behalf by a service provider to whom we pass on your data for this purpose.

6. Cookies and other technologies

6.1 General information

In order to make visiting our website more attractive and to enable the use of certain functions, we use technologies including so-called cookies on various pages.Cookies are small text files that are automatically stored on your device. Some of the cookies we use are deleted after the end of the browser session, i.e., after you close your browser (so-called session cookies). Other cookies remain on your device and allow us to recognize your browser the next time you visit (persistent cookies).

Protection of privacy on end devices
When you use our online services, we use technologies that are strictly necessary to provide the telemedia service you have expressly requested. Storing information on your device or accessing information already stored on your device does not require your consent.

For functions that are not absolutely necessary, the storage of information on your device or access to information already stored on your device requires your consent. Please note that if you do not grant your consent, parts of the website may not be fully usable. Your consent, if granted, will remain in effect until you adjust or reset the relevant settings on your device.

Any downstream data processing through cookies and other technologies
We use such technologies that are necessary for the use of certain functions of our website (z.B. shopping cart function) are absolutely necessary. These technologies collect and process the IP address, time of visit, device and browser information, as well as information about your use of our website (e.g., information about the contents of the shopping cart). Within the framework of a balancing of interests, this serves the overriding legitimate interest in an optimized presentation of our offer in accordance with Art. 6 (1) (f) GDPR.

We also use technologies to comply with legal obligations to which we are subject (z.B. in order to be able to prove consent to the processing of your personal data) as well as for web analysis and online marketing. Further information on this, including the respective legal basis for data processing, can be found in the following sections of this privacy policy. We may also use technologies that are not individually listed in this privacy policy. Further information on these technologies, including the respective legal basis for data processing, can be found on the Usercentrics platform. You can access this by clicking on the fingerprint button in the bottom right or left corner of the page.

You can find the cookie settings for your browser at the following links: Microsoft Edge™ / Safari™ / Chrome™ / Firefox™ / Opera™

If you have consented to the use of these technologies in accordance with Art. 6 (1) (a) GDPR, you can revoke your consent at any time by sending a message to the contact details described in the privacy policy. Alternatively, you can click the fingerprint button in the lower right or left corner of the page. If you do not accept cookies, the functionality of our website may be limited.

6.2 Use of Usercentrics Consent Management Platform to manage consents

On our website we use the Usercentric’s consent management platform (“Usercentrics”) to inform you about the cookies and other technologies we use on our website, as well as to obtain, manage and document your legally required consent to the processing of your personal data by these technologies. This is necessary according to Art. 6 (1) (c) GDPR to fulfil our legal obligation pursuant to Art. 7 (1) GDPR to be able to prove your consent to the processing of your personal data, to which we are subject. Usercentrics is an offer from Usercentrics GmbH, Sendlinger Straße 7, 80331 Munich, Germany, which processes your data on our behalf. When you visit our website, the Usersentrics web server saves a so-called server log file, which also contains your anonymized IP address, the date and time of the visit, device and browser information and information about your consent behavior. Your data will be deleted after three years unless you have expressly consented to further use of your data in accordance with Art. 6 (1) (a) GDPR or we reserve the right to use your data in any other way that is permitted by law and about which we will inform you in this declaration.

7. Use of cookies and other technologies

If you have given your consent in accordance with Art. 6 (1) (a) GDPR, we use the following cookies and other third-party technologies on our website. Once the purpose no longer applies and we no longer use the respective technology, the data collected in this context will be deleted. You can revoke your consent at any time with effect for the future. Further information on your options for revoking your consent can be found in the "Cookies and other technologies" section. Further information, including the basis of our cooperation with the individual providers, can be found under the individual technologies. If you have any questions about the providers and the basis of our cooperation with them, please use the contact options described in this privacy policy.

7.1 Use of Adobe services

We use the technologies described below from Adobe Systems, Software Ireland Limited, Ireland, 4-6 Riverwalk, Citywest Business Campus, Dublin 24, Ireland (“Adobe”). The information automatically collected by Adobe technologies about your use of our website is generally transferred to a server of Adobe, Inc., 345 Park Avenue San Jose, CA 95110-2704, USA and stored there. The European Commission has not issued an adequacy decision for the USA. Our cooperation is based on the standard data protection clauses of the European Commission. If your IP address is collected via Adobe technologies, it will be shortened or completely replaced by a generic IP address before being stored on Adobe’s servers by activating the appropriate settings.

Adobe Analytics

For the purpose of website analysis, Adobe Analytics automatically collects and stores data (IP address, time of visit, device and browser information, as well as information about your use of our website). This data is used to create user profiles using pseudonyms. Cookies and tags in page elements may be used for this purpose. If your IP address is collected via Adobe technologies, it will be shortened or completely replaced with a generic IP address before being stored on Adobe's servers by activating the appropriate settings.The pseudonymized user profiles will not be merged with personal data about the bearer of the pseudonym without separate, express consent. Adobe acts on our behalf.

Adobe Fonts

To ensure consistent presentation of content on our website, the "Adobe Fonts" script code collects data (IP address, time of visit, device and browser information), transmits it to Adobe, and then processes it. We have no influence on this subsequent data processing. Data processing is based on an agreement between joint controllers in accordance with Art. 26 GDPR.

7.2 Use of Google services

We use the technologies described below from Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). The information automatically collected by Google technologies about your use of our website is generally transferred to a server of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, and stored there. The European Commission has not issued an adequacy decision for the USA. Our cooperation with them is based on standard data protection clauses of the European Commission. If your IP address is collected via Google technologies, it will be shortened before being stored on Google's servers by activating IP anonymization. Only in exceptional cases will the full IP address be transmitted to a Google server and shortened there. Unless otherwise stated for the individual technologies, data processing is based on an agreement concluded for the respective technology between joint controllers in accordance with Art. 26 GDPR. Further information on data processing by Google can be found in the Google's privacy policy.

Google Analytics

For the purpose of website analysis, Google Analytics automatically collects and stores data (IP address, time of visit, device and browser information, as well as information about your use of our website). This data is used to create user profiles using pseudonyms. Cookies may be used for this purpose. Your IP address will not be merged with other Google data. Data processing is based on a contract processing agreement with Google.

For the purpose of optimised marketing of our website, we have Data sharing settings for "Google Products and Services" This allows Google to access the data collected and processed by Google Analytics and subsequently use it to improve Google services. Sharing data with Google under these data sharing settings is based on an additional agreement between the controllers. We have no influence on subsequent data processing by Google.

To create and conduct tests, we also use the extension function of Google Analytics Google Optimize.

For the purpose of optimised marketing of our website we use the so-called User ID functionThis feature allows us to assign a unique, permanent ID to your interaction data from one or more sessions on our online presence, allowing us to analyze your user behavior across devices and sessions.

For web analysis, the extension function of Google Analytics Google Signals enables so-called “cross-device tracking”.If your internet-enabled devices are linked to your Google Account and you have enabled the "personalized advertising" setting in your Google Account, Google can create reports on your usage behavior (especially cross-device user numbers), even if you change your device. We do not process personal data in this regard; we only receive statistics compiled based on Google Signals.

For web analysis and advertising purposes, the extension function of Google Analytics uses the so-called DoubleClick cookie enables recognition of your browser when you visit other websites. Google will use this information to compile reports on website activity and to provide other services related to website activity.

Google AdSense

Our website markets space for third-party advertisements through Google AdSense. These ads will be displayed to you at various locations on this website. The so-called DoubleClick cookie enables the display of interest-based advertising by collecting and processing data (IP address, time of visit, device and browser information, and information about your use of our website) and automatically assigning a pseudonymous user ID, which is used to determine interests based on visits to this and other websites.

Google Ads

For advertising purposes in Google search results and on third-party websites, the so-called Google Remarketing A cookie is set that automatically enables interest-based advertising by collecting and processing data (IP address, time of visit, device and browser information, and information about your use of our website) and using a pseudonymous cookie ID and based on the pages you visit. Further data processing only takes place if you have activated the "personalized advertising" setting in your Google account. If you are logged into Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing.

For website analysis and event tracking, we use Google Ads Conversion tracking Your subsequent usage behavior if you have accessed our website via a Google Ads advertisement. Cookies may be used for this purpose and data (IP address, time of visit, device and browser information as well as information about your use of our website based on events specified by us, such as z.B. Visiting a website or subscribing to a newsletter) are recorded, from which user profiles are created using pseudonyms.

Google Maps

To visually display geographical information, Google Maps collects data about your use of the Maps features, in particular your IP address and location data, transmits it to Google, and then processes it. We have no influence on this subsequent data processing.

Google reCAPTCHA

To protect against misuse of our web forms and spam by automated software (so-called bots), Google reCAPTCHA collects data (IP address, time of visit, browser information, and information about your use of our website) and uses JavaScript and cookies to analyze your use of our website. In addition, other cookies stored in your browser by Google services are evaluated.Personal data from the input fields of the respective form is not read or saved.

Google Fonts

To ensure consistent presentation of content on our website, the "Google Fonts" script code collects data (IP address, time of visit, device and browser information), transmits it to Google, and then processes it. We have no influence on this subsequent data processing.

Google Tag Manager

Google Tag Manager allows us to manage various codes and services on our website. When implementing individual tags, Google may also process personal data (z.B. IP address, online identifiers (u.a. Cookies). Data processing is carried out on the basis of a contract processing agreement with Google.

By using the Google Tag Manager, various services/technologies can be integrated.
If you do not wish to use individual tracking services and have therefore deactivated them, the deactivation will remain in place for all affected tracking tags that are integrated by the Google Tag Manager.

YouTube Video Plugin

To integrate third-party content, data (IP address, time of visit, device and browser information) is collected via the YouTube video plugin in the extended data protection mode we use, transmitted to Google and then processed by Google, only when you play a video.

7.3 Use of Facebook services

Use of Facebook Pixel

We use the Facebook Pixel as part of the technologies described below. Meta Platforms Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland (“Facebook (by Meta)” or “Meta Platforms Ireland”). The Facebook Pixel collects data (IP address, time of visit, device and browser information as well as information about your use of our website based on events specified by us, such as z.B. Visiting a website or subscribing to a newsletter) is automatically collected and stored, from which user profiles are created using pseudonyms. Within the scope of the so-called extended data comparison, hashed information is also collected and stored for comparison purposes, with which individuals can be identified (z.B. Names, email addresses, and telephone numbers). For this purpose, when you visit our website, the Facebook Pixel automatically sets a cookie that automatically recognizes your browser when you visit other websites using a pseudonymous cookie ID. Facebook (by Meta) will combine this information with other data from your Facebook account and use it to compile reports on website activity and to provide other services related to website activity, in particular personalized and group-based advertising.
The information automatically collected by Facebook (by Meta) technologies about your use of our website is generally transferred to a server of Meta Platforms, Inc., 1 Hacker Way, Menlo Park, California 94025, USA and stored there. For the USA, there is no adequacy decision from the European Commission. If the data transfer to the USA falls under our responsibility, our cooperation is based on standard data protection clauses of the European Commission. Further information about data processing by Facebook can be found in the privacy policy of Facebook (by Meta).

Facebook Analytics

As part of the Facebook Business Tools, the data collected with the Facebook Pixel about your use of our website is used to create statistics about visitor activity on our website. This data processing is carried out on the basis of a contract processing agreement with Facebook (by Meta). Your analysis serves to optimally present and market our website.

Facebook Ads (Ads Manager)

We advertise this website on Facebook (by Meta) and other platforms using Facebook Ads. We determine the parameters of each advertising campaign. Facebook (by Meta) is responsible for the precise implementation, in particular the decision regarding the placement of ads for individual users. Unless otherwise stated for the individual technologies, data processing is based on an agreement between joint controllers in accordance with Art. 26 GDPR. Joint controllership is limited to the collection of data and its transmission to Meta Platforms Ireland. This does not include subsequent data processing by Meta Platforms Ireland.

Based on the statistics on visitor activities on our website created via Facebook Pixel, we operate Facebook Custom Audience group-based advertising on Facebook (by Meta) by determining the characteristics of the respective target group. As part of the extended data comparison that takes place to determine the respective target group (s.o.) Facebook (by Meta) acts as our data processor.

Based on the pseudonymous cookie ID set by Facebook Pixel and the data collected about your usage behavior on our website, we operate Facebook Pixel Remarketing personalized advertising.

About Facebook Pixel Conversions We measure your subsequent usage behavior for web analysis and event tracking if you accessed our website via a Facebook Ads advertisement. Data processing is based on a contract processing agreement with Facebook (by Meta).

8. Integration of the Trusted Shops trust badge/other widgets

If you have given your consent in accordance with Art. 6 (1) (a) GDPR, Trusted Shops widgets are integrated into this website to display Trusted Shops services (e.g. quality seals, collected reviews) after an order.

The Trustbadge and the services advertised with it are offered by Trusted Shops AG, Subbelrather Str. 15C, 50823 Cologne ("Trusted Shops"), with whom we are jointly responsible for data protection pursuant to Art. 26 GDPR. Within the scope of this privacy policy, we inform you below about the essential contractual content pursuant to Art. 26 (2) GDPR.

Within the framework of the joint responsibility existing between us and Trusted Shops AG, if you have any data protection questions or to assert your rights, please contact Trusted Shops using the contact details provided in the Data protection information However, you can always contact the responsible party of your choice using the contact details provided. Your inquiry will then be forwarded to the next responsible party for response, if necessary.

8.1 Data processing when integrating the Trustbadge/other widgets

The Trustbadge is provided by a US CDN (content delivery network) provider. An appropriate level of data protection is ensured through standard data protection clauses and other contractual measures.

When you access the Trustbadge, the web server automatically saves a so-called server log file, which also contains your IP address, the date and time of access, the amount of data transferred, and the requesting provider (access data), and documents the access. The IP address is anonymized immediately after collection so that the stored data cannot be assigned to you personally. The anonymized data is used primarily for statistical purposes and error analysis.

8.2 Data processing after order completion

If you have given your consent, after the order has been completed, the Trustbadge accesses the order information stored on your device (order total, order number, and any purchased product) and your email address, and your email address is hashed using a one-way cryptographic function. The hash value is then transmitted to Trusted Shops along with the order information in accordance with Art. 6 (1) (a) GDPR.
This is to check whether you are already registered for Trusted Shops services. If this is the case, further processing will take place in accordance with the agreement between you and Trusted Shops. contractual agreementIf you are not yet registered for the Services or do not consent to automatic recognition via the Trustbadge, you will then have the option to manually register for the use of the Services or to purchase the coverage within the framework of your existing user agreement.

For this purpose, after you have completed your order, the Trustbadge accesses the following information stored on the device you are using: order total, order number, and email address. This is necessary so that we can offer you buyer protection. The data will only be transmitted to Trusted Shops once you have actively decided to take out buyer protection by clicking on the corresponding button on the so-called Trustcard. If you decide to use the services, further processing will be governed by the contractual agreement with Trusted Shops in accordance with Art. 6 (1) (b) GDPR in order to complete your registration for buyer protection and secure the order, as well as to be able to send you review invitations by email if necessary.

Trusted Shops uses service providers in the areas of hosting, monitoring, and logging. The legal basis is Art. 6 (1) (f) GDPR for the purpose of ensuring uninterrupted operation. Processing may take place in third countries (USA and Israel). An appropriate level of data protection is ensured in the case of the USA through standard data protection clauses and other contractual measures, and in the case of Israel through an adequacy decision. Further information is available at here.

9. Social Media

9.1 Social plugins from Facebook (by Meta), Instagram (by Meta), Pinterest, Xing, Whatsapp

Our website uses social buttons from social networks. These are simply embedded as HTML links on the page, so that when you visit our website, no connection is established with the servers of the respective provider. If you click on one of the buttons, the website of the respective social network will open in a new window of your browser. There you can z.B. press the Like or Share button.

9.2 Our online presence on Facebook (by Meta), Instagram (by Meta), YouTube, Pinterest, LinkedIn, Xing

If you have given your consent in accordance with Art. 6 (1) (s) 1 (l) GDPR.a GDPR to the respective social media operator, when you visit our online presence on the social media mentioned above, your data will be automatically collected and stored for market research and advertising purposes, from which user profiles will be created using pseudonyms. These can be used to z.B. To display advertisements within and outside the platforms that presumably correspond to your interests. Cookies are generally used for this purpose. Detailed information on the processing and use of data by the respective social media operator, as well as a contact option and your related rights and settings options for protecting your privacy, can be found in the providers' privacy policies linked below. If you still need assistance in this regard, please contact us.

Facebook (by Meta) is an offering from Meta Platforms Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland ("Meta Platforms Ireland"). The information automatically collected by Meta Platforms Ireland about your use of our online presence on Facebook (by Meta) is generally transferred to a server of Meta Platforms, Inc., 1 Hacker Way, Menlo Park, California 94025, USA, and stored there. There is no adequacy decision from the European Commission for the USA. Our cooperation with them is based on standard data protection clauses of the European Commission. Data processing during a visit to a Facebook (by Meta) fan page is based on an agreement between joint controllers in accordance with Art. 26 GDPR. Further information (information on Insights data) can be found here.

Instagram (by Meta) is an offer from Meta Platforms Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland ("Meta Platforms Ireland"). The information automatically collected by Meta Platforms Ireland about your use of our online presence on Instagram is generally transferred to a server of Meta Platforms, Inc., 1 Hacker Way, Menlo Park, California 94025, USA and stored there. There is no adequacy decision from the European Commission for the USA. Our cooperation with them is based on standard data protection clauses of the European Commission. Data processing during a visit to an Instagram (by Meta) fan page is based on an agreement between joint controllers in accordance with Art. 26 GDPR. Further information (information on Insights data) can be found here.

YouTube is a service provided by Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). The information automatically collected by Google about your use of our online presence on YouTube is generally transferred to a server of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, and stored there. The European Commission has not issued an adequacy decision for the USA. Our cooperation with them is based on standard data protection clauses of the European Commission.

Pinterest is an offering from Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland ("Pinterest"). The information automatically collected by Pinterest about your use of our online presence on Pinterest is generally transferred to a server of Pinterest, Inc., 505 Brannan St., San Francisco, CA 94107, USA, and stored there. There is no adequacy decision from the European Commission for the USA. Our cooperation with them is based on standard data protection clauses of the European Commission.

LinkedIn is a service provided by LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland ("LinkedIn"). The information automatically collected by LinkedIn about your use of our online presence on LinkedIn is generally transferred to a server of LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085, USA, and stored there. The European Commission has not issued an adequacy decision for the USA. Our cooperation with them is based on standard data protection clauses of the European Commission.

Xing is an offer from New Work SE, Am Strandkai 1, 20457 Hamburg, Germany.

10. Contact options and your rights

10.1 Your rights

As a data subject, you have the following rights:

  • pursuant to Art. 15 GDPR, the right to request information about your personal data processed by us to the extent specified therein;
  • pursuant to Art. 16 GDPR, you have the right to immediately request the rectification of inaccurate or incomplete personal data stored by us;
  • According to Art. 17 GDPR, you have the right to request the deletion of your personal data stored by us, unless further processing
    • to exercise the right to freedom of expression and information;
    • to fulfill a legal obligation;
    • for reasons of public interest or
    • is necessary for the establishment, exercise or defense of legal claims;
  • According to Art. 18 GDPR, you have the right to request the restriction of the processing of your personal data, insofar as
    • you dispute the accuracy of the data;
    • the processing is unlawful but you oppose its erasure;
    • we no longer need the data, but you need it to assert, exercise or defend legal claims or
    • You have objected to the processing pursuant to Art. 21 GDPR;
  • pursuant to Art. 20 GDPR, the right to receive your personal data that you have provided to us in a structured, common and machine-readable format or to request that it be transmitted to another controller;
  • Pursuant to Art. 77 GDPR, you have the right to lodge a complaint with a supervisory authority. As a rule, you can contact the supervisory authority at your usual place of residence or work, or at our company headquarters.

Right of objection

If we process personal data as described above to protect our legitimate interests, which override ours in the context of a balancing of interests, you can object to this processing with future effect. If the processing is carried out for direct marketing purposes, you can exercise this right at any time as described above. If the processing is carried out for other purposes, you only have the right to object if there are reasons arising from your particular situation.

After exercising your right of objection, we will no longer process your personal data for these purposes unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves to assert, exercise or defend legal claims.

This does not apply if the processing is carried out for direct marketing purposes. In this case, we will no longer process your personal data for this purpose.

10.2 Contact options

If you have any questions about the collection, processing or use of your personal data, information, correction, restriction or deletion of data, as well as revocation of consent given or objection to a specific use of data, please contact us directly using the contact details in our legal notice.

Privacy Policy created with the Trusted Shops Legal copywriter

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